IADE's students develop branding for MC brand

March 27 2023

The students of the 3rd year of the Design degree were challenged to develop Branding and Packaging proposals for the new exclusive brand of energy drinks from MC, "A GUAPA".

The winning proposal, revealed during the IADE's Day celebrations, was developed by students Beatriz Pereira, Flor Marques da Silva and Tiago Rebelo that will see their work being marketed in all Continente shops starting in May.

This challenge was launched under the Visual Design curricular unit and was monitored by the teachers João Batalheiro and Fernando Mendes.

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