Master's in Design and Visual Culture

Approach design and visual culture from a broad and multidisciplinary perspective.

  • Postgraduate programmes
  • Master's in Design and Visual Culture
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Master's in Design and Visual Culture

The Master's in Design and Visual Culture looks at design and visual culture from a broad and multidisciplinary perspective, developing work in areas as diverse as visual communication, graphic design, illustration, digital interfaces, motion design, photography, typography, editorial design, comics and animation.

The Master's degree is centred on creative, contemporary and multidisciplinary design activity, with an intense practical load accompanied by reflection and critical analysis, thus promoting ‘knowing how to do’ and “knowing how to think”.

Possibility of specialising in the area in which the student wishes to pursue a career, from the 2nd semester onwards.

Throughout the programme, the aim is to prepare students for producing their own portfolio, self-promotion and career management.

Start date

September

Duration

2 years

Schedule

Daytime or post-work

Language

Portuguese or english

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Why choose this Master's?

Study plan

Consult the structure of the curricular plan

1º YEAR | 1º SEMESTER
1º YEAR | 2º SEMESTER
2º YEAR | 3º SEMESTER
2º YEAR | ANNUAL
SubjectHoursECTS
Visual Culture Project 569
Typography, Image and Graphic Composition 286
Photography 286
Art and Visual Culture 286
Workshops283
SUBJECTHoursECTS
Visual Design Project 569
Optional I: Art Direction | Digital Interfaces 286
Optional II: Graphic Narratives | Information Visualization 286
Optional III: Graphic Production and Experimentation | Motion Design 286
Design Theory and Criticism 283
SUBJECTHoursECTS
Future Trends and Scenarios286
Research Methodologies286
SUBJECTHOURSECTS
Dissertation / Project / Internship Report2848
Networking

Real projects

The Master's program provides contact with the business world through seminars and workshops with industry professionals, such as the masterclass: 'A publicação de fotografias em livros e Photo Books,' with Filipa Valladares from STET Livros e Fotografias. It also promotes collaborations with real clients, such as the visual identity of the GEN Summit in Lisbon.

Additionally, it includes the Cross Master's Project, where students from different Design Master's programs at IADE work together in disciplines like Art Direction and Digital Interfaces, developing projects for organizations such as Entourage (a Brazilian company specializing in organizing musical events) or Associação Marinha do Tejo and Lispolis (Lisbon’s Technological Park).

Partners

In recent years, we have had the following partners: CERCIOEIRAS, ARIA – Associação de Reabilitação e Integração Ajuda (2024-25), ZAMBUJAL 360º, Fundação Aga Khan, Associação Príncipe + Real (2023-24), Lispolis (2022-23), Marinha do Tejo (2021-22), Entourage (2021-22).
Logo Cercioeiras
Logo Aria
Logo ZAMBUJAL 360º
Logo Fundação Aga Khan
Logo Associação Príncipe + Real
Logo Lispolis
Logo Marinha do Tejo
Logo Entourage

Tools and softwares

Provision of Adobe Creative Cloud license for students throughout their enrollment in the course.

Coordinator

Filipe Figuereido

Filipe Figueiredo

Assistant Professor at IADE and researcher at UNICOM/IADE, at the Centre for Theatre Studies (FLUL) and responsible for the project PERPHOTO - Performing the gaze. Crossings between photography and theatre in Portuguese and international context. He studies Photography and the History of Photography, Image and Visual Culture.

Fábrica | Unit for special projects at IADE

Senhora a apresentar um projeto, com o projetor ao fundo

Fábrica integrates the Project Unit, the Technical Laboratories, and the Observatory. It is also a platform for showcasing ideas, projects, and creative challenges in which IADE students participate. In this unit, where value and knowledge are created, there is a clear focus on the relationship between students, professors, laboratories, and civil society.

Career opportunities

The Master's program aims to train professionals for current and future visual communication, preparing them to work in various contexts and professional roles, in industries as diverse as advertising, publishing, and culture.

Graduates with a Master's in Design and Visual Culture will also be prepared to pursue a career in teaching or academic research.

Visual designers
Ícone de olho
Art directors
Lata de tinta
Visual artists
Photographers
icono laptop
Creators of audiovisual and multimedia content

Get to know Oriente Green Campus

Labs that are true creation factories

Equipped with the latest technologies, these labs provide a collaborative environment where students, teachers, and project teams bring creative ideas to life. With expert support, you will have access to all the resources and tools needed to turn your projects into reality.

Admissions

Candidates interested in joining IADE can apply throughout the year. The application process is limited by existing vacancies and the suitability of the candidate's profile to the study cycle of interest.

To start the admission process, the candidate must follow these 3 steps.

Certification and accreditation

Accreditation and Report by A3ES for the Master's Degree in Design and Visual Culture.

Registration R/A -Ef 212/2011/AL05, of 27/04/2023 (DGES).

Order no. 6016/2023 of 29 May 2023, II series, no. 103 DR.

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